Well, this is every corporationā€™s worst nightmare. Earlier today, the Campbell Soup Company issued an immediate recall on 12 million cans of soup after it was discovered that they needed a touch more salt to really bring out the flavor.

There are blunders, and then thereā€™s this. One thingā€™s for sure: The PR team at Campbellā€™s will be working around the clock for the foreseeable future.

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The issue came to light after people across the country were exposed to under-salted broth and finished their meals without being truly satisfied. In a very public black eye for the company, many unhappy customers took to social media to say that they had decided not to finish their soup because it wasnā€™t that good.

Numerous Campbellā€™s flavors were affected by the oversight, ranging from basic soups like Chicken Noodle and Classic Tomato to hearty stews like Chunky Beef With Country Vegetables. The complete list of slightly under-seasoned soups caused by the salt fiasco is available on the companyā€™s website, and Campbellā€™s has urged consumers to return all cans with a minor dearth of salt to their local supermarket for a full refund.

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In a press release, Campbellā€™s apologized for its negligence and vowed to institute new quality control procedures to ensure proper saltiness: ā€œCampbellā€™s has always been trusted as a manufacturer of soup that is salty enough, and today we broke that trust. In the future, every batch of soup will be checked by a man with a spoon, and heā€™ll let us know if any of them could use another smidge of salt in there.ā€

Itā€™s good that Campbellā€™s is owning up to its mistakes, but is it too little, too late? It remains to be seen if the public will ever trust the company again. After this salt catastrophe, forgiving Campbellā€™s will definitely take some time.

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